X-Factor Marketing Articles
Aggressive Internet Marketing and Search Engines
According to Nielsen Online, in December 2007 alone, an estimated 4.1 billion (56%) searches were conducted through Google Search, 17.7% through Yahoo and 13.8% through MSN. Considering that 60% of search engine results are conducted through, Google, Yahoo and MSN, it's critical to play by their rules. This is probably one of the reasons why many Internet marketing strategies revolve around these search engines. Where does your site stand amid search results on these engines?
Internet marketing is directly dependent upon random search engine ranking. If your site is search engine friendly, it will enhance traffic and direct qualified traffic to your site. On Google, the first page of search results had a click-thru success rate of 79.6% for the period of April through June 2007 (Source: Search Engine Watch). This is where professional SEO firms come in. With SEO and aggressive Internet marketing strategies, your site can claim the high ranking it deserves.
Internet marketing and search engine placement when done correctly is quite complex. Consider this - on-page optimization of the site and its content alone accounts for 30% of increased rankings. The other 70% is due to external SEO, which is non-reciprocal link building, RSS, podcasts, blogs and dynamic websites with current news articles. Not to mention, the importance of dynamic sites (those that change frequently) to the major search engines. To be effective in search engine rankings, your site should change at least once a month.
How X-Factor's Aggressive Internet Marketing Strategies can improve your Google Ranking
X-Factor is an established, knowledgeable and experienced SEO firm specializing in corporations with more than $10 million in sales. Our unique business model melds public relations for submission to digital and traditional media to enhance your website's visibility. We utilize a combination of aggressive Internet marketing techniques to promote your web presence and improve your search engine placement and, ultimately, your sales:
• Public Relations
• External Random Search Marketing (Link Building)
• Internal Search Engine Optimization
• Internet Marketing
• RSS Marketing
• Pay Per Click Management
• Corporate Blogging
• Podcasting
• Banner Ads
• Web Content Writing
Internet marketing and search engine placement go hand-in-hand. The better your ranking, the more successful your Internet marketing strategy.
Woody Stoudemire is founder and President of X-Factor Marketing, an Internet marketing firm equipped with all the right Internet marketing strategies to drive sales with a high search engine placement. X-Factor is a resource you can trust to raise your company's profile and increase profit margins and sales. If you seek a marketing relationship grounded in trust, we welcome you to call X-Factor for a no obligation consultation.
By Woody Stoudemire
President, X-FactorMarketing.com
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