Online Advertising with Google Adwords / Pay Per Click
You may be aware of terms like Google Adwords and Pay Per Click advertising but the terms may still be veiled in mystery. Call 828-322-2690 now or email and we'll help you navigate this new advertising world.
Pay Per Click is designed to attract a pre-qualified market to a website. This online advertising model offers the following key benefits for businesses large and small:
- You set the budget: Since it works like an auction, you have the flexibility to set a maximum amount you're willing to spend in a given time frame, keeping the costs within your budget.
- You set the priorities: The higher the bid for a specific key phrase, the higher the ad will appear on a search engine. We can strategically develop a plan that returns maximum ROI.
- You only pay for results: Advertisers pay only when a visitor clicks through to the website.
Pay Per Click is immediate, can be set up regionally to appear in specific markets, and is a highly measurable tactic. Valuable data can be gained with statistics like most "clicked through" key phrases and ads, and can be compared to organic analytics results for better marketing intelligence. Pay Per Click is most effective using the targeted key phrases provided by X-Factor’s key phrase research specialists.
Ads can appear not only on Google, but on hundreds of other websites as well, including:
And, to simplify the billing process, when we handle your Pay Per Click campaign, the cost of the ads themselves are directly billed to your corporate credit card, so you have control over that too.
"X-Factor has really done a good job for us on the Google Adwords Pay Per Click advertising. We were only getting a few calls regarding our machines, and our website wasn't ranking where we wanted it to in the conventional Google Search. With the development and monthly management of a Google Adwords campaign, X-Factor managed to get our ads to the top of the paid listings and customize the ads as needed. Our new leads on Template Makers have been improved dramatically due to the exposure from Google Adwords."
Bob Comer, Eagle Superabrasives
For more information on how X-Factor can establish, budget and manage your online advertising campaign with Google Adwords / Pay Per Click, contact our pay per click advertising consultants at 828-322-2690 or email. Pay Per Click Advertising services are provided in markets nationwide, as well as locally in the Hickory, Charlotte, Asheville, Greensboro and Raleigh, NC and Spartanburg, Greenville, SC regions.